TDC Members

The Council meets at 1:30 p.m., the third Monday of every month, in the County Auditorium. The Tourist Development Council is comprised of nine members appointed by the Board of County Commissioners. Three (3) are elected officials including the Chairman of the Board of County Commissioners, or their designee, and two elected municipal officials, one of which must be from the County’s most populous municipality. Up to four (4) members (but not less than 3 members) are owner/operators of tourist accommodations which are subject to bed tax. The remaining members are persons involved in tourist related businesses other than accommodations. All members must be electors of St. Johns County.
Meeting Schedule

Staff Support

Tera Meeks, Director of Tourism and Cultural Development
Dena Masters, Office Manager
(904) 209-4420

Council Members
Jay Morris
500 San Sebastian View
St. Augustine, FL 32084
(904) 209-0300
District: 4 (Map)
Position: County Commissioner
Requirement: BCC Representative
 
Nancy Shaver
P.O. Box 210
St. Augustine, FL 32085
District: 5 (Map)
Position: Mayor
Requirement: City of St. Augustine Representative
Appt. 12/16/14
Exp. 12/16/16
Reappt. 6/20/17
Exp. 6/20/21
Undine George
2200 A1A South
St. Augustine, FL 32080
District:
Position: Mayor
Requirement: City of St. Augustine Beach Representative
Appt. 1/16/18
Exp. 4/1/20
Michael Gordon
200 Ponte Vedra Blvd.
Ponte Vedra Bch, FL 32082
(904) 273-7717
District: 4 (Map)
Position: Member
Requirement: Owner/Operator
Appt. 11/21/17
Exp. 11/21/21
Todd Hickey
8200 Seven Mile Dr.
Ponte Vedra Beach, FL
(904) 280-7000
District: 4 (Map)
Position: Member
Requirement: Owner/Operator
Appt. 5/3/16
Exp. 2/4/17
Reappt. 6/20/17
Exp. 6/20/21
Irving Kass
887 Garrison Drive
St. Augustine, FL 32092
(904) 540-0390
District: 2 (Map)
Position: Member
Requirement: Owner/Operator
Appt. 10/6/11
Exp. 10/6/15
Reappt. 11/15/16
Exp. 11/15/20
Danny Berenberg
91 San Juan Drive, Bldg. C Unit 2
Ponte Vedra Bch, FL 32082
(904) 285-9700
District: 4 (Map)
Position: Member
Requirement: Non-Accommodations Tourism Related Representative
Appt. 11/21/17
Exp. 11/21/21
Diane L. Mataraza
125 Woodcutters Trail
St. Augustine, FL 32086
321-427-0049
District: 3 (Map)
Position: Member
Requirement: Non-Accommodations Tourism Related Representative
Appt. 6/20/17
Exp. 6/20/21

John E. “Jack” Peter
1145 Neck Rd.
Ponte Vedra Bch., FL 32082
(904) 273-8047
District: 4 (Map)
Position: Member
Requirement: Non-Accommodations Tourism Related Representative
Appt. 8/25/09
Exp. 8/25/11
Reappt. 10/06/11
Exp. 10/6/15
Reappt. 11/15/16
Exp. 11/15/20